Creative Conflict: Navigating Creative Tension (repost)

In this episode, Jeremy & Marc dive into the messy, often misunderstood world of creative conflict. We'll explore how creative minds can clash, causing friction not only among themselves but also with account teams, leading to what many perceive as stifling disputes. They'll examine why creative conflict is natural and inevitable, and how it can be harnessed for better creative solutions.

The discussion also highlights the delicate balance of authority between account and creative teams, stressing the importance of keeping discussions collaborative and emphasize that the history of creative conflict at companies like Apple illustrates how differing opinions can ultimately enrich the creative process.